AEW Adds More Seats for All In: Texas Amid Strong Ticket Push at Globe Life Field
AEW is doubling down on its efforts to pack Globe Life Field for its highly anticipated All In: Texas event on July 12, 2025. With just 39 days to go, the company has distributed over 16,000 tickets, and is now quietly opening more sections of the stadium to meet growing demand.
According to the latest update from WrestleTix, AEW has distributed 16,079 tickets for the show so far, representing an increase of 587 tickets since last week. The current seating configuration accommodates 20,488 seats, leaving 4,409 seats still available.
AEW initially held back several sections during the transition from presale to general sale. Those areas are now gradually being added back to the interactive map, confirming that the missing seats were indeed being intentionally reserved.
Additional rows have been added in partially opened sections, and newly released seats are appearing between previously blocked-off areas. AEW also briefly adjusted the stage layout to a larger floor setup before reverting to the current configuration—evidence that they’re still fine-tuning the stadium setup in response to ticket movement.
This strategy of slow, steady expansion comes amid AEW’s broader push to boost attendance across all its shows. The company has been promoting entry-level ticket prices—advertising seats starting at “only $20”—similar to how WWE did during leaner periods before attendance rebounded. However, for All In: Texas, the lowest-priced seat currently available is around $38.
AEW’s approach of gradually opening more seats instead of flooding the market could be a calculated move to manage optics and maintain steady demand. With 43,000 seats possible in the venue, there’s still significant room for growth. But each new section opened signals confidence that they can keep building momentum toward a packed house.
Is AEW’s cautious expansion and competitive ticket pricing the right move for All In: Texas? Or should they be doing more to create a can’t-miss, sold-out event? Share your thoughts in the comments below.